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What Is Consumer Behavior? Complete Guide + Examples olvin.com
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1 year ago in Technology and Gadgets
What is consumer behavior? We all know the phrase ‘consumer ‘behavior, but what is it? It can be split into two simple parts – the consumers are the individuals and organizations involved in the purchasing and use of a company’s products or services. The behavior is how they perceive and interact with these products or services. This may be either physically or psychologically. Ways of understanding consumer behavior?…
Almanac Wins Best AI & ML Product At The Product Hunt 2020 Golden Kitty Awards olvin.com
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1 year ago in Technology and Gadgets
Almanac has been voted as the best AI & Machine Learning product of 2020 in Product Hunt’s Golden Kitty Awards by helping retailers predict consumer behavior and adapt to the challenging environment surrounding the global pandemic. The Golden Kitty awards are one of the most prestigious awards in tech and consider over 100,000 votes from around the world, helping to identify the brightest businesses that…
11 Retail Marketing Strategies to Help Gain New Customers & Retain Existing Ones olvin.com
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2 years ago in Technology and Gadgets
What is retail marketing? Put simply; retail marketing is how retailers appeal to customers and encourage potential customers to make their purchases. That simple definition, though, doesn’t tell the whole story – since there is a huge range of ways to reach customers and to help them along the journey to purchase. These strategies and tactics are essential for businesses to know, understand, and utilize…
Retail Statistics, Trends, and Forecasts For 2021 olvin.com
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2 years ago in Technology and Gadgets
2020 was an incredibly challenging year for everybody – few people who could claim that it wasn’t. For those involved in retail, both in-store and online, it was a whole other. The effects of the global pandemic meant that countries internationally endured national shutdowns and workforce shortages due to the need for self-isolation. The US followed suit, and retail businesses found it more challenging than ever, with…
What Is A Network? Network Theory – Part 1 olvin.com
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2 years ago in Technology and Gadgets
What is a network? A network is a collection of components that are connected by relationships between pairs of these components. For instance, a social network is a collection of people with pair-wise acquaintance or friendship-based connections [1]. Similarly, an electric grid network is a collection of generators, substations, and consumers connected by electrical transmission lines [2]. In both of these cases, as in all…
What is Retail Analytics + How Can Your Business Implement It? olvin.com
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2 years ago in Technology and Gadgets
What is retail analytics? Retail analytics is the process by which we can use analytical tools to enable us to analyze business patterns, performance levels and business trends, with a focus upon the retail industry. By sourcing the relevant data and managing it effectively a business can gain great insight into their customers and improve upon crucial factors such as optimizing store layouts, greater customer experience…
What is Consumer Buying Behavior? olvin.com
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2 years ago in Technology and Gadgets
Consumer behavior is complex, and there is much for retailers to understand about both their existing customers, and their potential new customers. The information that can be gained by studying consumer behavior can be incredibly beneficial in helping businesses to decide on activity to encourage customers to engage with them, to make purchase decisions faster, and much, much more. Consumer buying behavior is how…
Olvin Among World’s Top Start-ups Helping Retailers Rebuild From Covid olvin.com
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2 years ago in Technology and Gadgets
Olvin’s platform is unique for many reasons, but it excels in understanding the changing physical world. By accessing the right insights for retailers and combining this with curated data sets, our platform Almanac delivers smart and complex insights that are easy to understand.Leveraging trillions of data points, Almanac’s neural network architecture is able to bring predictive insights to brands and retailers on consumer traffic and…
C-Level Coke and Nike execs back NY and London-based AI firm bringing predictive analytics to brick-and-mortar retail olvin.com
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2 years ago in Technology and Gadgets
Olvin crunches over 100bn data points each day to give business owners real-time insights to help them drive footfall, cut costs and better understand what sort of physical footprint they need. It was recently awarded AI Product of the year by Product Hunt and has signed up more than 350 early adopting businesses ranging from craft-store owners through to fast-food outlets. Founder & CEO Sam…